For Melbourne’s Residential Selling Agents

The one thing you open before the meeting

Sidekick Agent is a coaching tool built for Melbourne’s residential selling agents. Before every appraisal, every vendor call, every listing presentation, it tells you what to say, what to show, and what you’ve earned the right to claim.

30 days free · cancel anytime · your data is always yours


The Brand Film

Why the best-prepared agent wins

The whole idea, in the time it takes a vendor to decide who they trust.

3:25Sidekick — the brand film
Free — no card required

The Evidence Ladder, on one page

The four-stage method behind every campaign — Capture, Reflect, Meet, Commit. Save it, print it, run your next campaign against it.

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Why Agents Need This

Three problems every agent faces

01

You lose listings before the beauty parade

Another agent walks in with sharper evidence, a clearer method, and a vendor who trusts them more. You never get to compete.

02

The gap between asking price and buyer reality keeps widening

Every week without a sale, the distance between expectation and what the market will actually pay grows — and the conversation to close it gets harder. Right now you carry that alone.

03

Your track record is invisible

Every sale you’ve made, every price you’ve achieved, every campaign you’ve turned around — none of it compounds. You start from zero with every new prospect.

The Evidence Ladder

Build the evidence. Bring it at the right moment. Close the gap with proof — never pressure.

Most campaigns lose their way in the same place: the conversation about price. Sidekick gives you a disciplined, evidence-first way to run every campaign, so by the time that conversation arrives you have already built the proof to carry it.

The Four Stages
Stage 1
CaptureWeeks 0–1

Build the evidence base. No price talk, no opinions. Run clean opens and log every buyer.

Stage 2
ReflectWeek 2

Share the campaign picture — group numbers, enquiry volume, the feedback range. Let the pattern speak for itself.

Stage 3
MeetWeek 3

Bring your strongest comparable to the conversation where the numbers matter most. Evidence does the work, not pressure.

Stage 4
CommitWeek 4+

The complete picture assembled: funnel, comparables, trend and holding cost. One clear, evidence-backed recommendation.

Coaching in the Moment

The same evidence, delivered the way it needs to land

A meeting moves differently depending on who is in the room and how the day is going. Sidekick coaches your delivery as the conversation unfolds, so your strongest point comes out clearly and calmly — prepared, never canned.

Reads the campaign

Your live data — opens, enquiry, feedback — tells Sidekick which stage you’re really at and what evidence is ready to use.

Prepares the move

Before each meeting you get a brief: what to bring, what to lead with, and the outcome to aim for. You walk in ready.

Steadies the room

When the meeting turns, Sidekick helps you keep the conversation on the evidence and off the argument.

The Product in Practice

A day with Sidekick, start to finish

Morning brief to evening log — how the method actually runs between open homes, vendor calls and the meeting that matters.

  1. 7 amMorning brief
  2. 10 amOpen homes
  3. 3 pmEvening log
7:54Documentary — a working week
When the Hard Questions Come

Every campaign reaches the same few questions

You already know them by heart. Sidekick makes sure you meet each one with the evidence to answer it — not a tactic, and not on the back foot.

“It’s worth more than that.”
Answered with evidence
“Another agent quoted us higher.”
Answered with evidence
“We’re not in a rush — we’ll wait.”
Answered with evidence
The Rules

Evidence before opinion

The buyer feedback and comparables do the persuading. You never argue a price down.

Pattern before point

One offer is an outlier; every buyer who came through is a pattern. Show the full picture.

Proof, never pressure

The right evidence at the right moment lands cleanly. There is no script and no squeeze.

The Compound Advantage

Your track record, working for you

Every campaign you close in Sidekick compounds into a track record no competitor can copy. Walk into every appraisal with your own data — not industry averages, not promises.

Example — one agent’s record, a few years in
92%
Appraisal accuracy
19
Avg. days on market
156
Campaigns closed

Illustrative example. Every campaign you log builds your own real record — bring it to your next vendor appraisal instead of industry averages.

0Campaigns →
Pricing

Thirty days free to run a full campaign before anything is charged.

After that, it costs less than you already spend getting better at the job — and earns its place the first time it helps you hold a price or win a listing.

Trial
$0/30 days
Card required, nothing charged until day 31
Full access
Start your trial

One full campaign, Capture to Commit, before you pay anything.

  • Everything in Agent, unlocked
  • Cancel any time, no charge
  • We email you before day 31
Agent
$179/mo
or $149/mo billed annually — $1,788/year ex-GST
1 seat
Start as an agent

Continues automatically after your trial

One practitioner. The full method.

  • Today / coaching dashboard
  • Unlimited campaigns
  • Behaviour-aware Evidence Ladder
  • Live diagnostic + confidence flags
  • Objection bridge (7 objections)
  • Pre-meeting brief
  • Client-ready presentation view
  • Track record moat
Team
Talk to me
Team and agency pricing is a different conversation
Multiple seats
Talk to me

Your method, run consistently across the team — each agent still owns the record they build.

  • Everything in Agent
  • Team or agency rollup
  • Tailored to how your office works

No trap. Cancel anytime, and your data exports with you in one click. No lock-in.

Prices shown ex-GST. 10% GST applied at checkout for Australian businesses.

Before You Ask

The questions every agent asks first

How does the 30-day trial work?

You enter your card at signup and nothing is charged for 30 days. That length is deliberate: the Evidence Ladder runs a four-week arc — Capture, Reflect, Meet, Commit — so 30 days gives you a full campaign through the method before you pay for anything. We’ll email you before the first charge with the exact date and amount. Cancel any time during the trial and you keep access until it ends, then it simply stops.

What if it isn’t for me?

Billing is monthly and you can cancel whenever you like. Everything you put in comes out: one-click export of your campaigns, contacts and track record. There is no lock-in — your data is yours, and it leaves with you.

Will my clients ever see any of this?

No. Sidekick is your private workspace — your prep, your evidence, your coaching. The only thing a client ever sees is the polished, evidence-led presentation you choose to put in front of them. The method behind it stays with you.

I’ve been selling for fifteen years. What does this add?

It doesn’t replace your judgement — it makes sure nothing slips. Your evidence assembled before every meeting, the hard questions anticipated, the campaign picture ready to show. And every result you produce compounds into a track record you can carry into the next appraisal, instead of starting from zero each time.

Who owns the data — me or the platform?

You do (or your agency, on the team tiers). Your contacts, your campaigns and your track record belong to you. We never sell it, and you can export the lot at any time.

Start Your Record

The next listing is being won by whoever walks in best prepared.

Every campaign you run in Sidekick sharpens the next one and builds a track record no competitor can copy. The agents who start today are the ones who’ll be impossible to out-pitch a year from now.

Start as an agent

30 days free, then $179/mo · cancel anytime · your data always exports with you